Modern printer technology is extraordinary, but all the different options, affordable prices, and industry jargon can make selecting the right printer for your company a challenge. However, knowing how you plan on using your printer will make your choice much easier. If you’re planning on adding a printer to your fleet soon, you can use this guide to help you decide which is right for you.
Pros of Inkjet Printers
- Vivid color — If you want to print photos, images, or other graphic-intensive materials, inkjet will give you unmatched color, precision, and vibrancy.
- Flexible application — Inkjets can yield great results on everything from photo paper to fabric and vinyl. If your company prints on different kinds of media, consider inkjet.
- Smaller footprint — In a small company, space is at a premium. Luckily, inkjets lend themselves to the small footprint necessary for desktops or shared work surfaces.
Pros of Laser Printers
- Top-notch text — For accurate black-and-white printing, you can’t beat a laser printer. Even small font sizes are crisp, clear, and easy to read.
- Fast print speeds — Whether you’re printing dozens of documents or a single page, laser print output is fast and efficient. This is especially true for duplex (two-sided) printing, which is quick and seamless on a laser unit.
- High volumes — From handouts and reports to direct mail and forms, laser printers can handle hundreds of pages with ease. Many offices rely on a monochrome laser printer as their primary “workhorse.”
Other Options to Consider
- Multifunction — Laser printers are a particularly effective choice when teamed with copy/scan/fax capabilities. Multifunction inkjets are also available if you need to scan and print in color.
- Duplex printing — Printing on both sides of a document is cost-effective and environmentally friendly. Look for this option if you tend to print documents longer than 10 pages and want to up your sustainability efforts.
- Connectivity — Wirelessly-connected printers are clutter-free and play nicely with laptops, tablets, and smartphones. Some printers can even be connected directly to the cloud. If you regularly work remotely, be sure you can connect to your printer from any and all of the devices in your arsenal.
In selecting your next printer, your first step should be to think about how you intend to use it. Let that information guide your decision. With a wide variety of features and functions available, you’re sure to find a printer that will be more than a tool—it’ll be an asset.